Process
How an engagement runs
From briefing call to walkthrough — the sequence we use for search-to-purchase path reporting commissions.
Briefing call
We align on channel slice, season, stakeholder list, and the questions the path report must answer. You leave with a one-page scope summary and a fee confirmation.
Source intake
You share search exports, analytics extracts, screenshots, and any store notes. We flag gaps early — missing branded query samples delay mapping more than missing vanity metrics.
Mapping & draft
Analysts sketch the search-to-purchase path panels; writers draft the narrative. You review one midpoint draft for factual corrections only.
Final pack
You receive the PDF report pack with annotated journey maps and the friction shortlist. Source citations sit in an appendix so trading meetings stay focused on the panels.
Walkthrough
A 90-minute session for up to eight people. We walk the path panels, answer challenge questions, and leave owners next to each priority item.
Ready to start?
Browse report commissions or request a briefing with your channel and deadline.